STUDENT DATA AND E-MAIL REQUESTS
These guidelines are intended to assist you with creating e-mails formatted in HTML that can be sent to students. HTML-formatted e-mails can be complex with graphics and images or simple with bolded, italicized or centered text.
Please contact Enrollment Services Communications with questions.
- The viewing area can be quite small, so either use a flexible, percent-based table, or else a narrow fixed table. Do not use a CSS-based layout structure, since it is likely to fail in the new version of Outlook (which uses the Word HTML rendering rather than the rendering from Explorer).
- Make sure page displays okay if Microsoft viewer is turned off in Eudora. Some e-mail viewers will not see all the formatting. In extreme cases, even tables are ignored. Make sure the page linearizes properly without the tables.
- Page title is not needed. Some Web mail packages will display the title as part of the message if it is present.
- It is recommended to add a line to the top of your HTML file that gives users an option in case they are unable to view the HTML e-mail. For example, “Trouble viewing this e-mail? Go directly to the @State Web site: http://www.sa.sdsu.edu/atstate”
Graphics and Links
- Keep graphics small (total page less than 500K, but the smaller the better) and limit text. Some ISP's block large messages.
- Use absolute URL's for images and links. Make sure you include the http:// or the https:// as appropriate.
- Designate links to open in a new Window (target="_blank"). Most Web-based e-mail readers use frames.
- Embed styles within the HTML. Do not link to or attach a style sheet. Security settings often block attached style sheets since they have been used to hide executable code.
- Make sure page is readable without styles. Many Web-based e-mail readers ignore CSS.
- Background colors should be set in the table (in the individual cells). Web-based e-mail may ignore styles.